Know how to make a six year-old kid light up in 1966? Ask him if he would like to go to the Dime Store!
Dime Stores sprang up across the country in the early twentieth century. By Baby Boomer time, every town with at least a thousand inhabitants had at least one. We had a Woolworth's in my home town. Other brands included Kress, Ben Franklin, and TG&Y.
They frequently featured lunch counters. Our store in Miami, Oklahoma did. In fact, a major kickoff of the Civil Rights movement took place at a Woolworth's lunch counter in 1960 at Greensboro, North Carolina. A piece of that counter is in the Smithsonian.
I have fond memories of cherry shakes at that store I grew up with. But the best part was the TOYS!
There were long divided compartments filled with plastic Japanese-made delights that would make a kid's head spin. Toy soldiers, miniature cars, play guns, balls, tops, whistles, airplanes, boats, and more were stocked in those magical shelves. They were just the right height for a kid to browse through them too.
Mom would often let me pick one out. It usually cost a dime. My collection of plastic treasures would thus grow incrementally. And being plastic, they are probably still in pristine condition buried in various landfills, awaiting future archaeologists to discover and speculate over.
The store even had a unique aroma, a mixture of cooking food, mothballs, old wood (it was in an ancient downtown building), and tennis shoe soles. I remember getting my first genuine pair of P.F. Flyers at that store.
Around 1951, a man opened a Ben Franklin up in Bentonville, Arkansas. His name was Sam Walton.
He went on to bigger things, and took most of the Dime Store chains with him.
Comments (3)
I grew up in a small town in New Jersey and we had a Ben Franklin's. I am 48 and I recently revisited my hometown. The Ben Franklin's JUST closed! So it had been there many, many years. I loved the little toys they sold!
Posted by Rhea | December 3, 2006 12:37 PM
Posted on December 3, 2006 12:37
I remember going to Kresge's alot. It was always full to the brim with so much stuff you could barely sift through everything. They had a little lunch counter where you could get food or ice cream. You could pop a balloon with a piece of paper in it that would let you get a small discount or even better...a free ice cream sundae!
Posted by Rhonda | April 12, 2007 7:42 PM
Posted on April 12, 2007 19:42
The Woolworth's in my town, or 5&10 as it was called, closed before I was born. I'm 56.
I did go into many a dime store anyway. The lunch counters are something kids today missed out on. So much better than the fast food chains.
I think the last time I enjoyed a cheeseburger, from a handmade patty, was at J.J. Newbury's in Portsmouth NH.
Posted by Harry A Steere | August 21, 2008 2:45 PM
Posted on August 21, 2008 14:45